Most creator rate calculators multiply your follower count by a number someone made up.
This one prices off views and audience geography, shows every assumption, and tells you when the
underlying data is too thin to trust.
Advertisers pay wildly different rates by category. Finance runs 10× entertainment.
The single most important input. Leave blank and this falls back to follower count,
which is a much weaker signal.
80% — this moves your rate more than your follower
count does. It is not a judgement on your work; it is what the advertiser earns back.
Audience size is irrelevant here. The brand is buying footage, not your reach.
This is where creators lose the most money. Rights are priced separately from content —
if the deal does not name a fee for them, you are giving them away.
Got the contract in front of you?
Paste a clause and see what it
actually means. Free, and nothing you paste is stored.